So You Want To Broker & Sell More Parts?

In the month of February (2005) alone there were 31,062 searches for electronic parts on the Google Search Network.

For Yahoo there were another 15,084 searches.

That's over 46,000 searches per month on terms related to your industry.  What if you could drive 1-2% of those to your web site?  That would provide you with 500-1,000 people coming to YOU every month, before you even pick up the phone.

Most brokers use the phones to contact OEMs and land new clients, source Excess, etc.  Why not start working a little smarter?

ClearTech has has built more web sites for more brokers than any other independent web design firm. Visit our portfolio to see a few of the sites we've designed and what our customers have to say.

We know your business and we understand your needs.

Why Should I have a Web Site?

Many of our brokers are using their web sites to level the playing field and compete with the big boys. A web site can make a modest operation look like a multi-million dollar operation. This instills confidence in buyers and works as a crow-bar to open doors for your business.

Many OEMS are taking to the web and sourcing parts. Inundated with phone calls, many are letting their keyboards do the talking. OEMs can easily peruse the web, looking for professional, reliable companies to source parts with. If you're not there, you could be missing out on the business that is quietly being scooped up by your competitors.

The Internet has put a new spin on your industry.  If you've spent any amount of time on the phones prospecting, you've undoubtedly been asked for your company's web site. 

This presents a wonderful opportunity to seal the deal and build a relationship with that prospect IF you have an impressive web site for them to visit. Without one, chances are you won't be called back.

Keeping Up With Changing Technology

Many brokers who have been around the parts game have seen it evolve. From telex to fax and from fax to email. From doorstop-sized sourcing books to online part searches from companies like ICSOURCE.

Getting your company a professionally designed web site business is the next logical step when you are dealing in National & International trade. It's becoming a business necessity and the early adopters are taking every advantage they can get to beat out the competition. The fact is, if you stay in business long enough, you won't be able to compete well without one.

Always Prospect for New Business

When things are going well, it's easy to focus on servicing customers and forget about the important task of continually driving in new business.  This is one of the biggest mistakes small businesses make and one of the primary causes of financially lean times at best and bankruptcy at worst.  Prospecting continually is the only solution.  

With that in mind, a web site that is well marketed is continually introducing new customers to your business as well as making it easy for prospective customers to find you, learn about your products and services and to do business with you.  Your company is always just a few keystrokes away from that next P.O.

Anyone in the business of sales needs to always prospect for new business. That nice cushy long term client could be gone tomorrow with a single personnel change. It could be in the hands of your competitor tomorrow because of a price war.

Be pro-active about marketing your business and do it inexpensively with a web site promoting your company 24hrs/day -- 7-days a week.

Another side benefit our brokers report is that their web site helps them to appear:

• more CREDIBLE,
• more RELIABLE
• and more TRUSTWORTHY.

To find our more about how we can help you make the Internet work for you,
call us toll free at 1-866-637-7677 or email us at: sales@cleart.com