Web Design & Development is a term that collectively refers to all the many tasks involved in creating and maintaining (and sometimes marketing) a website. Companies like ClearTech Interactive offer Web Design & Development services professionally, usually on behalf of small business or corporate clients.
But not all Web Design & Development firms focus on the same things. Actually, “web design” and “web development” are often thought of as two separate, but related, disciplines. While many web agencies dabble in both, their backgrounds and individual areas of expertise vary.
It’s important to have a solid understanding of what kind of web project your company needs to undertake and which kind of web provider is the right fit for you. This article will give you some guidance, but if you still have questions, one of our Web Specialists can help.
What Does Web Design Entail?
As a term, “web design” usually refers to the front-end/client-side part of website creation. Web designers write the basic HTML markup for your site, create a layout, design graphics and optimize your site for search engines, among other things.
Because they generally don’t specialize in back-end/server-side scripting or coding, they often use pre-made templates that allow for basic function but often lack high-level capabilities and have limited options for customization.
What Does Web Development Entail?
“Web Development” is a more advanced skill that encompasses all the fundamentals of web design but also includes more complex processes involving server-side markup, application development, intranets, databases and much more.
Businesses hire web development firms — as opposed to basic design agencies — when they have a mission critical project, face heavy competition from other businesses in the same market (and thus need to stand out on the web), or conduct a significant amount of business online. Web developers can custom-create incredibly capable systems that help owners to manage their transactions, projects and personnel.
Perhaps the biggest advantage of enlisting a web developer is the ability to build a tailor made, highly functional web site, web service or web system. Because advanced developers have the training and experience to create original systems that directly address a problem you need to solve, you’ll have exponentially more options… and will often get better results.
ClearTech Interactive: An Expert Web Design & Development Firm
ClearTech Interactive is a professional Web Design & Development agency with experts in every area of website creation. Our focus, is on high-level, custom, complex web development for companies (of any size) that need more than just an average website. Our team of creatives can custom-develop powerful solutions that will deliver new traffic, customers and sales.
To find out more about what we can do for you, just email us or call 727-562-5161 & Press 1 to speak with a Web Design & Development Specialist today.