A Little Bit About Us….

Why You Should Consider Paying a Bit More

Everyone is price-sensitive. We all price shop, read product reviews and try to get the best deal we can. It’s natural. When purchasing easily comparable products like cars, computers, electronics and office space, paying more doesn’t make sense.

But how about when you’re hiring for a critical position at your company or for a very important project? When the outcome is seriously important to the success of your business, the quality of people you work with makes all the difference.

Would you pay a little more to hire someone who gets the entire project done on time, in-budget and, during the process, takes all the problems off your plate?

If you were hiring a business consultant to help you break through to the next level, so you could achieve a life long goal, what kind of person would you trust and want to work with? Someone fresh out of school, who’s inexperienced or a seasoned consultant who specializes in your industry and has a 20 year track record of helping people just like you routinely hit the next level?

Sure, the latter will cost a bit more but who has a better shot of getting you there. The smart money is on the latter.

When you’re hiring any kind of service provider, especially for important projects where substantial financial resources or business outcomes are on the line, it’s important to choose wisely.

Emulate the Most Successful Businesses

Ask any well run, established business the secret to their success and most will tell you about their amazing staff, vendors and partners who make it all possible. The companies you see having success are retaining skillful, reliable, responsible, trustworthy individuals who competently get the job done, innovate and outsmart everyone else.

When you look behind every successful company or product launch, you see a culture that invests in hiring, training and retaining the most talented people they can find. There’s a reason why it’s a badge of honor to work at Google, Apple, Tesla or SpaceX. These companies obsess over hiring the very best talent and as a result, they are the dominant forces in technology today.

You Can’t Wear All the Hats

Sometimes when you are a new start up and resources are slim, there’s a tendency to want to cut corners everywhere. You should make the exception for your mission critical staff and project partners. For these, invest in vendors and staff who are a cut above and you will save yourself enormous headaches, pain and suffering.

When you are starting up, you will have an enormous number of hats you’ll have to wear and you’ll be going through a massive new learning curve. You can’t conquer all that alone AND deal with shoddy partners who mess things up at every turn. You need to be able to delegate important technical projects to others, who will get them done effectively, while you focus on other critical business establishment tasks.

But most small businesses and startups do not realize the importance of highly competent staff, vendors and providers, until after they’ve struggled with incompetence for a while. Then they realize that they could achieve success, if they could only find someone who was just as committed as they were.

Invest in Better People

The solution is to select higher quality people for your most critical positions and projects. This puts in place a base of people who care about your business as much as you do.

If you don’t have at least a few rock-star partners to lean on, you won’t be able to generate the traction you need to succeed and you’ll get overwhelmed quickly.

Having great people in key positions and running important projects is one the main differences between entrepreneurs & companies that succeed and those that struggle and eventually fail.

We are living through an age of unprecedented disruption with the digitization and proliferation of technology into almost every industry. Companies and entrepreneurs that see the opportunities and jump on them quickly, can achieve run away success. But only if they partner with reliable, creative and  proactive people who care as much about their business as they do.