Interactive marketing budgets are forecast to grow at a compound annual growth rate (CAGR) of 17% over the next five years. Overall, marketers across all industries are expected to spend nearly $77 billion, or 26% of all ad dollars, on interactive marketing by 2016. When most people think about Interactive…
Social Media Marketing is all the buzz right now. But what is it and how can you use it? We’re not going to pretend that this subject can be covered in a single article but we’ll start the discussion by actually defining the terms and then later we’ll follow up…