Many of our clients come to us already having heard about Google AdWords, but what they really want to know is, “does Google AdWords work?”
The answer is YES. It really does! …as long as you know what you’re doing. And that’s the only catch…
Why People Wonder if Google AdWords Really Works
You might be the kind of person who ignores every single Google ad you ever see. Trust us, we understand. Some people are especially ad-adverse and they learned to tune out every ad a long time ago. If you’re one of those people, you might assume that everyone else ignores them too. After all, why should you spend money on ads that you would never click on yourself?
But the reality is that a lot of people DO click on Google AdWords ads. And those people include your customers, not to mention countless potential leads.
If no one clicked on Google ads, then AdWords couldn’t sustain itself as the world’s undisputed leader in online pay-per-click advertising. In fact, scores of companies have had huge success with AdWords. We see it every day. It’s a cost-effective, pro-growth, positive-ROI marketing model. You just have to approach it like a professional to make sure you don’t lose a lot of money on it… or better yet, work with a true professional to ensure low costs and great success.
How a Professional PPC Firm Can Make Google AdWords Work for You
Google AdWords is complex and it would take a very long time for any newcomer to acquire the requisite level of expertise. There are a lot of ad options and available cost controls. Most people will end up running poorly configured campaigns, setup with little to no real world experience and as a result will end up paying dearly for their lack of experience by overspending on Google Adwords and getting poor return on investment.
ClearTech Interactive is a professional web marketing firm, and our internet advertising specialists are Google AdWords experts. We conduct extensive keyword research to find your best opportunities, configure campaigns to capture new leads at minimal cost, and run continual analytics reports so that we’re constantly improving your ads’ performance.
Why Does Google AdWords Work?
Google AdWords works so well for a few reasons, chief among them the tremendous level of control that companies can exercise over their Google ranking. Compare it to traditional SEO marketing. When a user runs a search that’s relevant to your business, your webpage may or may not turn up in the organic search results. That’s because Google results are determined by a secret, highly complex algorithm. While SEO can certainly improve your website’s chances of ranking highly, there’s no way to guarantee and when you’re after immediate results in a competitive niche, SEO cannot drive instant results like Adwords can.
But while the AdWords algorithm and the Adwords systems itself has become plenty complex itself, result-wise, there’s more instant feedback and predictability available in Adwords. With our AdWords expertise, we can typically deliver our clients exactly what they ask for, right out of the box and at the right price. Need to be at the top of Google tomorrow for an exact keyword – DONE. You simply can’t do that with SEO.
Hire ClearTech Interactive to Make Google AdWords Work for You
If you’ve been asking yourself, “does Google AdWords work,” our emphatic answer is YES, it does. Our clients can rely on our AdWords management as a profitable means of growing brand exposure, capturing new leads, and attracting conversions.
Because AdWords is so customizable, we can create just the right campaign to get you amazing results within your company’s web marketing budget.
To learn more about how ClearTech Interactive can make Google AdWords work for your business, send us an email or call 727-562-5161 & Press 1 to speak with a Google AdWords Specialist.